Angel investor vs VC: which should your tech start-up pitch to?
What is the difference between an angel investor and a VC, and which should your tech start-up pitch to for investment? As a venture capital (VC) investor in tech startups, I’m often asked by new......
View ArticleHow to email an investor you’ve never met - and get a response
This is how I, as an investor, want to receive pitches It might seem incredible that an unsolicited email from a startup founder to an investor they’ve never met could result in a response, let...
View ArticleCommon mistakes made by startup founders and how to avoid them
It’s tough as a founder on so many levels. As an investor in B2B startups, I’ve seen many of the same mistakes made — here are some thoughts on maybe trying to avoid some of... The post Common mistakes...
View ArticleHow to Deal with Acquisition Interest
Any business that gets to $15–20M in revenue inevitably attracts some acquisition interest. Getting acquisition interest can be extremely exciting but also distracting. If being acquired is on your...
View ArticleCustomer Success Strategy: A Guide
I recently had the chance to connect with Gaby Moran, director of customer experience at Workato. Before her current role, Gaby spent quite a few years at Medallia, customer experience management...
View ArticleSaaS Startups: Navigating Uncertain Times
At the end of May, the tech-heavy Nasdaq 100 index was down nearly 30% on its 2022 peak. We’re in a very different time compared to six months ago. Three months before the conflict in... The post SaaS...
View ArticleWhat Founders need to know about Venture Capital Investing in B2B Tech Startups
Storm Ventures invests in SaaS companies that are just starting to emerge from product market fit, and we help them to figure out their go-to market motion. As investors, we are often asked about...
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